Customers Leaving Boxed Hair Color on Shelves


Imagine popping into your favorite drugstore, having your ideal hair color blended in minutes, and walking out with the exact same color they use in salons. Drugstores may not be offering this luxury, but an upstart company called eSalon is – and delivering its custom color right to your front door.

eSalon’s own talented colorists know that mass drugstore color in a box couldn’t possibly work for everyone. So they craft each eSalon color – one-by-one – using the precise formula they feel will best attain a woman’s goals.

eSalon’s answer for hair color

Using high-quality ingredients and pigments for its advanced salon-grade formulas allows eSalon to deliver superior gray coverage, along with rich, long-lasting, healthy hair color. “eSalon is as easy to use as any box color and overall it works great. You get natural-looking color and it covers grays excellently,”  says one eSalon customer. “I hadn’t been liking the colors I was getting from the boxes, which were also damaging my hair.”

The personalized pigment even has your name on the bottle, because it’s made only for you. And for a total hassle-free experience, each hair color order is delivered to your door, and the color is only $20.

eSalon offers a convenient home delivery service, so you’re sure to get your color precisely when you need it.  “I don’t have to worry about remembering to reorder. My custom color is always ready when my hair is ready for great new color, ” said Shelley, another former boxed color customer. She also loves eSalon’s Root Touch-Up, which arrives with her color order.  “I use it in between colorings, when my grays are starting to pop up.”

Just ask eSalon’s colorists how jealous some can get: “It’s so bad, we’re sometimes reluctant to tell other colorists what we do. But we’re proud of the service we provide for professional women.”


Worth a try!

Customized color truly makes a difference. eSalon has already earned a handful of high-profile mentions. Rachael Ray featured it on her show, while InStyle Magazine named it “Best of the Web” and Total Beauty voted it “Best Hair Color” for 2013 and 2014. Plus, it won the highly coveted award for “Best Home Hair Color” from Allure.

It even comes with a professional coloring brush, gloves, stain guard, stain remover, shampoo and conditioner – besides the guidance of expert colorists. Plus to top it off, eSalon has a special offer for new customers: Get your first custom color kit for only $10* (a 50% savings!), with a satisfaction guarantee or your money back.


*plus $4.95 s&h